"Karmic Loyalty, The Positive Road to Loyalty Nirvana," tips the hat to publicly compliment Marriott's initiative, Elite Rollover Nights:
"Va-va-voom value proposition: Marriott’s elite rollover offer exudes loyalty karma. Marriott’s action put forth their own unique vibe, offering something that no one else was providing–the prospect of rolling over to the next year any elite-qualifying nights in excess of the elite status minimum"
What LoyaltyOneConsulting does not know is that the concept for Elite Rollover Nights came as a suggestion from an Elite Insider! Now in it's second year, Elite Rollover Nights creates new value at a time when all frequent travelers need a boost.
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