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Rewarding Rewards

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TravelSmith, Body Glove, MotorcycleSuperstore.com and Marriott Rewards Select Strands Recommender for Site Personalization

Online merchants implement Strands recommendations to enhance customer experience and increase sales.

Las Vegas, NV (PRWEB) September 23, 2009 -- Strands Recommender (http://recommender.strands.com) a leading provider of personalization and behavioral recommendations announced today that TravelSmith, a Cornerstone Brands company, Body Glove, MotorcycleSuperstore.com (#223 on Internet Retailer's Top 500) and Marriott Rewards have selected Strands to employ a new level customer experience throughout their websites. The sites implementation of Strands Recommender will provide automated cross-sell and up-sell opportunities for visitors of the site based on real-time behavioral data, historical data, and merchandising.



"We chose Strands as a partner because we were confident in their ability to help us cross-merchandise our products appropriately, while driving our online conversion rates. The ultimate result was an enhanced user experience and lift in sales", said Jeff Miller, Director of Interactive Marketing and E-commerce, Body Glove.



Strands Recommender increases conversion rates and average order values by continuously learning about the behavior across all sections of a website. This flexibility allows for the most relevant and timely recommendations for each site visitor. "We are happy to become the partner of choice for a growing number of Internet Retailer Top 500 merchants and look forward to rolling out large-scale infrastructure enhancements and innovative features in the coming weeks," said Jesus A. Pindado, VP and General Manager, Strands Recommender.



(For each location tag, you will be guided through a 3-step process to add (1) a city and a state or a city and a country, (2) a Marriott brand, and (3) a Marriott hotel.)

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