1 Reply Latest reply: May 11, 2009 3:21 PM by tjcnewyork RSS

2009 hotel rankings

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This survey sheds light on the state of play in the hotel business these days, with some good and not so good news for Marriott brands, in terms of perception.

 

Worth a read for the ranking and the commentary about why certain amenities (free ones) are making a difference in both REVPAR and customer satisfaction.

(For each location tag, you will be guided through a 3-step process to add (1) a city and a state or a city and a country, (2) a Marriott brand, and (3) a Marriott hotel.)

  • Re: 2009 hotel rankings
    tjcnewyork Platinum
    Currently Being Moderated
    The scores are so close among the major hotel brands and the number of participants in the survey are limited to 380 "corporate travel buyers" that it is difficult to extract what the hotel rankings mean. The exclusion of customer loyalty programs influencing the corporate buying decision and as a measure of Overall Price-Value Relationship is also suspect. Given the headlines about AIG hosting a resort trip within a week of receiving federal bailout money, the point about corporate budgets shrinking for meetings and events is telltale. The article ignores the use of loyalty points as a valid corporate strategy that executives can employ on a voluntary basis to offset business costs in a tough year. With 88% of Insiders extending a business trip for leisure, perhaps the question to ask is, "Would you use points for business?"

    (For each location tag, you will be guided through a 3-step process to add (1) a city and a state or a city and a country, (2) a Marriott brand, and (3) a Marriott hotel.)

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